The power to connect people
KMH - AD CONSULT /Under the direction of the AD Consult agency, Graphic Swing has redesigned the visual identity and brand territory of KMH, a wealth management company based in Lyon.
The goal: fully embody their new mission "For life" by emphasizing support for wealth management issues at every stage of life.
The concept: emphasize the transmission of wealth through a colorful graphic link on black and white images of hands. The symbolism of the hand represents the ability to take, give, and receive, embodying commitment, responsibility, and a deep connection in service to KMH's clients.